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Review of the Transport Scotland Website

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Publication Date: 
27/02/2009
Publication Summary: 
This report presents the outcomes of a review of the Transport Scotland website carried out by Ipsos Mori during 2008.

Vanessa Chan, Simon Duke and Jane MacLardie
Ipsos MORI

This document is also available in pdf format (2.8mb)

Contents

Acknowledgements

Executive Summary

Chapter 1: Introduction
Chapter 2: Methodology
Chapter 3: Profile of Transport Scotland Website Users
Chapter 4: Role of the Homepage
Chapter 5: Website Design
Chapter 6: Finding Information
Chapter 7: Content
Chapter 8: Interest in Website Features
Chapter 9: Comparison with Other Governmental Websites
Chapter 10: Conclusions
Chapter 11: Recommendations

Appendices

Appendix 1: Online Survey Questionnaire
Appendix 2: A Guide to Statistical Reliability
Appendix 3: Usability Testing Discussion Guide
Appendix 4: Task Review
Appendix 5: Key Stakeholder Discussion Guide
Appendix 6: Accessibility Audit Report

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